Digi-Buzz Shares Generative Engine Optimization Case Study With 24.6% Average Store Sales Growth

Local GEO initiative documents Google Gemini recommendations and average June-to-July sales growth across four Disc and Mega Replay locations.

DAVENPORT, IA, UNITED STATES, October 26, 2026 /EINPresswire.com/ -- Digi-Buzz is highlighting a Generative Engine Optimization (GEO) case study documenting observed Google Gemini recommendations for four Disc and Mega Replay locations. Following the launch of the location-focused GEO strategy, the participating stores also reported an average 24.6% increase in total sales from June to July 2026.

The project involved Disc Replay Davenport, Disc Replay Rockford, Mega Replay Peoria and Mega Replay Bloomington. These stores buy and sell video games, movies and other pop-culture products. Digi-Buzz focused on the owner's participating franchise locations rather than the national brand.

Generative Engine Optimization aims to improve the visibility of business information and content in AI-generated answers and recommendations. For this initiative, Digi-Buzz concentrated on each store's relevance to local shopping queries, with the goal of helping the individual locations appear in recommendations for the products they sell.

The proprietary strategy combined locally relevant content with community engagement across the web. Digi-Buzz implemented the work without access to manage the company-wide website, keeping the emphasis on the four participating stores and their respective communities.

In under three months, the case study documented participating stores appearing in observed Gemini recommendations. Examples included queries about the best place to buy video games in Rockford and the best place to buy movies in Peoria, with Disc Replay Rockford and Mega Replay Peoria recommended in the respective observed responses.

The project also documented store-related content appearing in first-page Google Forums results. These search appearances are reported separately from the AI-generated recommendations and provide additional context for the stores' online visibility during the initiative.

The 24.6% sales result is the arithmetic average of the four locations' individual percentage increases in total sales from June to July, based on client-provided sales reports. Each store received equal weight in the calculation. The figure is not a percentage increase calculated from the locations' combined revenue.

The sales comparison documents growth following the GEO launch; it does not isolate the portion of growth caused by GEO. AI-generated recommendations are observed examples and may vary by query and date.

The case study illustrates Digi-Buzz's location-focused approach to Generative Engine Optimization: prioritize the participating businesses' local relevance, document observed AI recommendations and report business outcomes with a clearly defined comparison period. Detailed execution methods remain proprietary.

Businesses interested in learning more about Digi-Buzz's GEO approach can visit

https://www.digi-buzz.biz/ or call 702-218-9027.

About Digi-Buzz

Digi-Buzz provides social media marketing and location-focused Generative Engine Optimization strategies. Its work combines locally relevant content and community engagement to support participating businesses' online presence and visibility in AI-generated recommendations.

About Disc Replay Davenport, Disc Replay Rockford, Mega Replay Peoria, and Mega Replay Bloomington

Disc Replay and Mega Replay buy and sell used video games, movies, electronics, and more. They are passionate about sharing what they love and giving people a great deal while doing so. Giving entertainment a second life, nostalgia meets discovery. A store for all ages.
Contact Digi-Buzz if interested in talking with someone at Disc Replay Davenport/Rockford or Mega Replay Bloomington/Peoria

Melissa Church
Digi-Buzz
+1 702-218-9027
Visit us on social media:
LinkedIn
Facebook